Sports Updates: StarHub introduces annual pass for English Premier League games

Source:

https://www.channelnewsasia.com/singapore/starhub-annual-pass-english-premier-league-epl-matches-6133591

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StarHub has announced a new annual subscription pass for Premier League matches in Singapore, ahead of the league’s launch of its own direct-to-consumer streaming service, Premier League +. The new StarHub annual plan will be available from Jun 1 and marks the broadcaster’s first yearly package for EPL coverage.

Under the new pricing structure, existing StarHub customers can subscribe to the annual EPL package for S$238, while non-StarHub customers will pay S$380 for 12 months of access. This comes shortly after the Premier League revealed that its own Premier League + annual pass in Singapore would cost S$399.

StarHub also confirmed that all its Premier League subscribers will automatically receive access to the new Premier League + app. According to StarHub vice president of entertainment Yann Courqueux, the two services are designed to complement rather than compete with each other. He said the Premier League + platform offers fans deeper league-focused content, while StarHub provides broader sports coverage and access to additional competitions.

The announcement was made during a Singapore media event featuring former football stars Joe Cole and Nemanja Vidic. Courqueux stressed that the hybrid broadcasting model could become an example for other markets, showing that traditional broadcasters and direct streaming services can coexist successfully.

StarHub currently holds exclusive Premier League broadcast rights in Singapore through the 2027/28 season. Besides the new annual pass, Premier League + will also offer a monthly subscription at S$44 and a 24-hour pass priced at S$16. The league’s streaming service represents the Premier League’s first direct-to-fan platform launch globally.